Archive - The Shift by Debbie Widjaja

Stop managing, start building

How the best PMs are reinventing themselves as product builders

Nov 12 •

Debbie Widjaja

June 2025

"Would you rather ship twice as many features — or let go of half your team?"

How the shape of organizations and ICs evolve in the age of AI

Jun 26 •

Debbie Widjaja

How to actually build an AI strategy that works

A simple framework to go beyond "Can't we use ChatGPT for that?"

Jun 17 •

Debbie Widjaja

Data is (still) your lifeblood

In my previous post, I discussed how AI makes product development cheaper and faster than ever.

Jun 4 •

Debbie Widjaja

May 2025

What to do when your product isn't special anymore

The 3D's framework to keep your competitive edge in the age of AI

May 25 •

Debbie Widjaja

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts