Navigate the AI shift with clarity, not chaos
👋 I’m Debbie Widjaja, a product leader with over 14 years of experience building and leading products at some of the world’s most impactful companies:
Fighting hate speech and misinformation at Meta.
Helping over 3 million merchants at Shopify fulfill orders more efficiently.
Empowering customers to reduce their energy bills at Bulb, Europe’s fastest-growing green energy company.
Building AI-powered tools that opened doors for underrepresented young people at Multiverse (UK’s first ed-tech unicorn) and Zero Gravity (Sifted’s UK fastest growing ed-tech 2025).
The Shift is where I explore how AI is rewriting the rules for product development and leadership — and what it takes to adapt fast, build winning products, and thrive in the chaos.
👉 LinkedIn
✉️ hello@debbiewidjaja.com
